At a time when healthcare systems across Europe are facing multiple, often interconnected challenges, HealthComm Forum 2026 will take place in Zagreb on 9 and 10 June under the patronage of the Ministry of Health.
The conference will explore how to make Croatia healthier, more efficient, and more sustainable, bringing together decision-makers, healthcare professionals, and communicators to shape an Agenda for a Healthy Society.
Health is not just a personal value; it is a key national resource and, therefore, a strategic priority for all countries, as confirmed by the Zero Quadrant research.
The largest regional healthcare conference, HealthComm Forum, gathered leading global experts, medical professionals, pharmacists, healthcare managers, patients, and political representatives in one place.
“Everyone within the system needs to understand what this change can bring for society, and then for them, and what new perspectives emerge from that change,” said Išek Međugorac.
Andrea Chiarello, EU Government Affairs Lead at Pfizer, emphasized the need to establish trust and partnership between representatives of innovative drug manufacturers and government officials.